Val Viola
Val Viola
Artisans de Genève is an independent workshop customizing watches at the request of their owners; it does not manufacture or sell watches. It operates independently and is not affiliated with or authorized by any watch brand; trademarks are used solely for descriptive purposes in relation to the original watches.
All modifications are carried out independently and without any approval from the original brand. Each customized watch is for private use only; no responsibility is assumed for any resale or commercial use. The work presented was commissioned by a client and reflects our know-how only; it does not constitute an offer or commitment.
34'520 CHF excl. VAT
The final price may vary depending on the nature and complexity of the customization and modifications requested
A Personal Approach
The vastness of landscapes within a dial
A landscape never reveals exactly the same face twice. Throughout the day, its contours and colours evolve for those who take the time to observe them.
This ever-changing spectacle inspired the bespoke personalization imagined for Mr. A.N.I. A lover of vast natural landscapes, he retains a vivid memory of the purple alpine lakes, whose reflections shift between turquoise, violet and green as the light changes throughout the day.
For the personalization of his watch with Artisans de Genève, he wished to recreate this same sense of movement through the traditional art of guilloché. A timepiece conceived to interact with light, reveal new shades and offer a different emotion with every glance.
To reveal ever-changing colours, guilloché was the obvious choice. It is a craft that allows no approximation: every pass of the tool sculpts the pattern to within a tenth of a millimetre. Seeing this absolute precision expressed on my own dial was a truly unique emotion.
The Selection Of Materials And Color
Turquoise & Purple
Mother-of-pearl
Blue Aventurine
Steel
Focus On Modifications
Hand-guilloché: a technical excellence
For Mr. A.N.I's personalization, the dial was entirely hand-guilloché with an exceptionally precise motif, creating reliefs that catch the light and change appearance depending on the viewing angle. The result combines technical excellence with artistic expression, perfectly reflecting the vision of this passionate collector of fine watchmaking.
To meet our client’s desire for a sense of movement, Artisans de Genève applied a MorphoColor® treatment. Its principle is comparable to the multilayer technologies used in high-end automotive paints, where successive layers create colours that shift depending on the angle of observation. The dial therefore reveals shades of turquoise, violet and green that seem to transform with every movement of the wrist.
A moonphase complication
To retain the poetic touch our client was looking for, Artisans de Genève added a moonphase complication. Visible through an aperture cut into the dial, the disc gradually rotates throughout the month, displaying the different phases of the moon. Crafted from blue aventurine and complemented by a mother-of-pearl insert, this complication echoes the interplay of light brought to life by the guilloché while extending the watch's overall aesthetic.
Mastering contrasts
The bezel is fitted with a brushed grey ceramic insert. Renowned for its scratch resistance and matte finish, this material frames the dial without competing with it. Rather than reflecting light, it absorbs it, highlighting the shimmering reflections created by the guilloché.
Other Modifications
Case
Oscillating weight
Crown
The Art of Guilloché
"When you start a piece, you must see it through to the end. It's about patience. You cannot stop event if it takes 3 or 4 hours. You cannot get up from the machine. So it's true that it's also a whole training of the body and mind.", Yann Von Kaenel - Guilloché at Artisans de Genève
Guilloché is far more than decoration. It is a traditional decorative technique in which the craftsman's hand guides a mechanical engine to engrave intricate patterns.
Inside The Customization
Every detail of this customization was a bold gamble, balancing a highly technical approach with aesthetics. Discover the features that shape the identity of this unique timepiece.
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Base
Mr. A.N.I's watch, a Rolex® Submariner® 116610 in steel - /
Case
Laser-engraved with a grained texture - /
Oscillating weight
Tungsten with a guilloché insert featuring a turquoise-violet MorphoColor® treatment - /
Dial
Hand-guilloché with a turquoise-violet MorphoColor® treatment - /
Movement
Calibre Rolex® 3135® hand-decorated, additional module with in-house moonphase indicator - /
Hands
Steel - /
Balance bridge
Artisans de Genève’s Signature - /
Crown
Custom inner insert
Artisans de Genève is an independent workshop customizing watches at the request of their owners; it does not manufacture or sell watches. It operates independently and is not affiliated with or authorized by any watch brand; trademarks are used solely for descriptive purposes in relation to the original watches.
All modifications are carried out independently and without any approval from the original brand. Each customized watch is for private use only; no responsibility is assumed for any resale or commercial use. The work presented was commissioned by a client and reflects our know-how only; it does not constitute an offer or commitment.
Write Your Own Story
Artisans de Genève is an independent workshop customizing watches at the request of their owners; it does not manufacture or sell watches. It operates independently and is not affiliated with or authorized by any watch brand; trademarks are used solely for descriptive purposes in relation to the original watches.
All modifications are carried out independently and without any approval from the original brand. Each customized watch is for private use only; no responsibility is assumed for any resale or commercial use. The work presented was commissioned by a client and reflects our know-how only; it does not constitute an offer or commitment.
34'520 CHF excl. VAT
The final price may vary depending on the nature and complexity of the customization and modifications requested
Every Story Has Its Customization
You can discover below some challenges that we took for our clients. We are ready to take the one you will give us on your own favorite timepiece.
