Juan Pablo Montoya is a great watch enthusiast. In his collection, the one that he cherished the most is the Rolex® Daytona®, which recalls his greatest victories. The same way Juan Pablo likes to prepare before racing, he dreamed of a watch that will reflect his personality and career. In collaboration with our atelier, it's ultimately two of his timepieces that were personalized, a steel and gold one. When two years later Juan Pablo returned to us wanting to take his personalizations even further, it was a new challenge for our workshop: to revisit his Platinum Daytona®. Discover the story.
This personalization has been requested by a private customer. It is a sample of our know-how and of the personalization services made upon request of our customers. If you would like to customize your timepiece in the same way or following your wishes, please contact us. Please note that due to the limited capacity of our workshops, we are not able to satisfy every demands so please accept our apologies in advance.

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The Montoya Platinum Challenge sketch

Juan Pablo’s

Technical Sheet

Rolex® 116506
Skeletonized, blue
hours and minutes: flame-blued, satin-finish and polished by hand
4130, skeletonized, and sandblasted. Palladium Finishing
Tungsten, blue PVD
Sapphire, individually engraved
Close up Dial
technical hands sketch
For this new personalization, Juan Pablo wished to combine the features of his first challenges with his platinum watch. To achieve such a quality of personalization and stands up to this precious material and iconic model, our craftsmen have executed their skills with an extreme attention to detail.


Fusion of codes

sandblasted tool
blue counters Montoya Platinum Challenge
blue, red yellow hands of The Montoya Platinum Challenge



carbon fiber bezel

The Bezel

The carbon fiber bezel was developed in our Swiss ateliers. This sleek, athletic look reflects Juan Pablo’s established racing career
Blue sky skeleton dial of The Montoya Platinum Challenge

The dial

The sky blue dial is entirely openwork, allowing a view of the skeleton movement beneath. At the request of Juan Pablo, the counters have been hand-painted to the colors of the Colombian flag, where he originated—a nod to Juan Pablo’s roots. Lastly, our craftsmen have revisited the hours and minutes hands, they are entirely flame-blued, satin-finished in the center, and polished on the outside.
Blue Rotor

The Rotor

For this new reinterpretation, our craftsmen have had the idea to realize a skeleton tungsten rotor, a delicate touch that enhances the color combination desired by Juan Pablo.

Juan Pablo’s

“I love the feel and elegance of platinum watches. It was really important for me to keep the codes of the original version—the skeleton, the colors of the Columbian flag, the carbon bezel—while maintaining a clean design. Artisans de Genève was the obvious choice to take on the challenge.”.
Juan Pablo Montoya
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4130 movement
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For his platinum timepiece, Juan Pablo wanted our craftsmen to realize a skeleton movement as we did for his previous challenges. Being able to admire the “motor” of this timepiece was for him, a mechanical enthusiast an obvious choice. Our craftsmen have cut and beveled the 4130 caliber. For an extra touch, we applied a palladium finish to each element and then angled it to get a perfect matte look, which brings even more depth and contrast.


4130 caliber

engraved back of The Montoya Platinum Challenge
Skeleton watch The Montoya Platinum Challenge

A Swiss

Swiss mountains with green lake

The challenge
of materials

Gold Rotor

Monocle upon

Certificate of Warranty Artisans de Geneve

A personal

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Artisans de Geneve engraved back of a watch